New design of the Kazakh TV channel Khabar
New design of the Kazakh TV channel Khabar
year 2013
project | rebranding of KHABAR TV channel
completed tasks |
logo
ID-captions
graphic design of news releases
New Year ID-captions
production | SHANDESIGN.PRO © 2013
creative process |
We wanted to freshen up the previous logo, but not to change it completely. After several discussions we decided to use two new variants: an on-air logo of the channel and a general logo of Khabar informational agency that has historical emphasis.
Taking into account the original logo we made the following changes:
diagonal lines were drawn up in accordance with Fibonacci’s golden section that was also used in the design of the Palace of Peace and Reconciliation in Astana; the height of the lines was adjusted; the construction was balanced - (с) Sergey Shanovich
