A series of commercials for ADIDAS Original & ADIDAS Performance collections
A series of commercials for ADIDAS Original & ADIDAS Performance collections
Dance has no borders, nationalities, here each of us can be himself. Our movements, our energy create new worlds where there seemed to be nothing.
The path of everyone in art is complicated, but, in the end, you will always find like-minded people, support - your team, your tribe!
It's beautiful, it's about freedom, it's Dancing!
project | ADIDAS look book
made | development of a creative concept, script and production of a series of commercials for new collections ADIDAS Original & ADIDAS Performance
by order |
ADIDAS Russia
The Story Lab
TNT TV Channel
brand activation | Alina Minochkina
category manager adidas Performance | Maria Ivanova
brand-communication adidas | Ivan Delmakov
director of brand communications and PR | Karasev Eugene
senior category manager adidas Performance | Stupnikov Igor
director | Sergey Shanovich
production | SHANDESIGN.PRO commissioned by The Story Lab / ADIDAS Russia
